The Ultimate Freelance Course

This six suite course bundle covers everything from finding clients to managing your creative business. It includes 40+ hours of video lessons, proposal templates, contract templates, pricing systems and strategies, project management templates, and much, much more! These courses are literally EVERYTHING you need to run your creative business profitably and enjoyably!

This suite of six turnkey courses will help you succeed as a full-time freelancer or build the creative agency of your dreams.



This suite of courses includes the systems and strategies I used to generate more than $30,000,000 in agency revenue and attract world-class clients.



I started my agency (Riser) as a full-time freelancer in 2002, grew to a staff of 20, sold the agency in 2015, and in the process, executed on more than 2,000 projects for the clients listed above.


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“This $400 course has resulted in $18,000 of new business over the past 2 weeks. If you’re looking for a game changer, this is it.”

– Joy Tsai, Founder and Creative Director, Simply Joy Studio

“I bet you can't find a course that will make you learn more. Id pay 10x more for it and it would still feel like an amazing deal.”

– Rodrigo de Aquino Angelim, Head of Design, RODAQ

“I’ve closed multiple branding deals over the past couple weeks at over double my previous rates simply because that proposal was so clean and gave me a stronger professional presence.

– Mikey Hermann, Visual Identity Designer

“SOW (used your template) is now signed and he paid his $6k invoice all up front! Your process and template definitely made me look like a seasoned pro! Thank you!!!

– Alli Torban, Information Designer

 


Join the success of more than 1,000 creative entrepreneurs who enrolled in the first two months!



Learn how to LEVEL UP your creative business like an agency veteran:

  • Position your business to attract more clients
  • Find bigger and better clients that pay more
  • Close bigger deals using my proposals & contracts templates
  • Convince clients to choose you over your competitors
  • Execute better project management to improve client relationships
  • Manage your business in a way that maximizes profitability
  • and much, much more!

Courses Included with Purchase



01: Preparing for Full-time Freelance
This FREE course will help you prepare to leave your job and pursue a freelance career or start your own creative agency.
Michael Janda
FREE
02: Selling Creative Services
This deep dive sales course will change the way you sell your creative service and empower you to close bigger deals and find better clients.
Michael Janda
$169
03: Proposals & Contracts
I refined my proposal and contract strategy over 15 years and more than 3,000 client presentations and now I'm giving it all to you.
Michael Janda
$169
04: Pricing Creative Services
My pricing methodology yielded more than $30,000,000 in agency revenue. I never had an unprofitable year and closed more than 60% of the deals we pitched.
Michael Janda
$169
05: Project Management for Creatives
This course will teach you how to get projects done, keep your clients happy, maximize profitability, and minimize stress.
Michael Janda
$169
06: Managing a Creative Business
In this course, I will teach you how to manage you creative business in a systematic and profitable way.
Michael Janda
$169

Original Price (if purchased individually): $845


Get started now!



Course 01: Preparing for Full-time Freelance

In this FREE course, I walk you through the things I wish I would have known when I started freelancing in 2002. Fortunately, I made more right decisions that wrong and my freelance business exploding into an Inc. 5000 agency. The lessons in this course include strategies to help you prepare for self employment including mindset preparation, financial preparation, and marketing preparation. This course also includes a lesson that contains some of the foundational principles that were at the heart of my success as a creative entrepreneur.

Included in this course...

  • More than 1 hour of video content
  • How to have the right mindset for success as a freelancer
  • Calculations and strategies to help you prepare financially
  • Marketing preparation, including the materials you need to start selling your services
  • Fundamental principles that were instrumental to the growth of my freelance biz and agency

Course 02: Selling Creative Services

This course is a deep dive into sales, a challenge for so many creatives. If you can't sell, you will not succeed as a creative entrepreneur. Through more than 10+ hours of comprehensive video lessons, I will share with you the techniques I used to grow my agency, yielding $30,000,000+ in revenue over 15 years and effectively closing more than 2,000 projects for high-profile clients including Disney, Google, ABC, NBC, Fox, Warner Bros., Pepsi, YouTube and many others.

Included in this course...

  • More than 10+ hours of video lessons
  • Comprehensive strategies to help you choose a niche
  • Downloadable worksheets to you define your market position
  • Worksheets and formulas that will help you write your marketing messages
  • Fundamental sales principles explained in detail
  • Scripts and example conversations you can start using with your potential clients
  • Worksheets and strategies to help you vet clients
  • Downloadable capabilities deck templates that you can edit to effectively pitch your services to potential clients
  • Downloadable spreadsheets and strategies that will help you track your sales efforts, identify problems, and rectify them
  • Downloadable discovery meeting questionnaires for many different types of projects
  • This course will change the way you view sales and give you strategies to sell in a "non-sleazy" way


Course 03: Proposals & Contracts

I believe my proposal and contract strategy to be the most thorough and bulletproof in the creative industry. Every contractual lesson I learned from experimenting through thousands of client pitches and 15 years of agency grind is now available in this course. I've included pre-written proposal templates to help you sell more effectively and pre-written contracts to help you control the client engagement. With my proposal and contract strategy everybody wins. The client will know exactly what you will do for them. You will know exactly how to execute and get paid for your work. These are the proposals and contracts I used to execute on projects for a client list that included Disney, Google, ABC, NBC, Fox, Warner Bros., National Geographic, and many other amazing brands.

Included in this course...

  • More than 8+ hours of video lessons
  • 28 detailed lessons explaining every proposal and contract clause
  • Example presentations you can model for your clients sales meetings
  • Downloadable spreadsheets and strategies to help you track your proposals and better understand your creative business
  • Downloadable proposal templates for many types of projects – easy to edit and easy to use (more will be added in the future) (Templates are in Adobe InDesign format and PDF)
  • Downloadable contract templates (statements of work) that you can easily edit to contract your clients more effectively (Templates are in Adobe InDesign format and PDF)
  • Legal terms for your contracts with clear explanations of each clause
  • Downloadable change order templates (addendums) and crystal clear instructions of how, and when, to use them (Templates are in Adobe InDesign format and PDF)
  • Downloadable simple proposal template with explanations of how to use it (Templates are in Adobe InDesign format and PDF)
  • Downloadable rough estimate and how to use it in your business (Templates are in Adobe InDesign format and PDF)
  • A solid contract is the best way to ensure a happy client, this course will change your business


Course 04: Pricing Creative Service

If you've ready my book, The Psychology of Graphic Design Pricing, you will know my pricing methodology. But you've never heard it explained like this. In this detailed pricing course, I take you step by step through my process to help you understand your numbers, price your work with confidence, and close better deals for more profit. This course goes into more detail than my book and also includes my "Price Master System" which you can use to improve the profitability of your creative business. (If you've read my book already, this course goes deeper. If my book isn't available in your area or language, this course will dramatically change the way you price your work and improve your profitability.)

Included in this course...

  • More than 7+ hours of video lessons
  • Thorough explanations of pricing presentation strategies including price anchoring, price bracketing, pricing design strategies, price rounding and more
  • Comprehensive formulas and calculations to help you understand your numbers
  • Downloadable worksheets that will empower you to calculate your pricing and choose a final price that your clients will approve
  • Downloadable spreadsheets that automatically calculate your hourly production costs based upon the actual costs of your business
  • Downloadable spreadsheets for my "Price Master System" which you can use price your projects with confidence


Course 05: Project Management for Creatives

In this course I share the production systems and strategies that resulted in hundreds of happy clients and countless referrals. I used these strategies to execute on projects of Disney, Google, Fox, FX Networks, Netflix, ABC, NBC, and tons of other great brands. Repeat customers and referrals are the key to growing your creative business. I'll show you how to deliver top-notch client experiences and execute on projects in a way that minimizes stress.

Included in this course...

  • More than 7+ hours of video lessons
  • Project management strategies and structures for a variety of sized creative businesses
  • Turnkey and downloadable checklist processes to guide you in the execution of identity projects, print projects, and website projects
  • Downloadable template to guide you in the creation of systems for the services you provide in your creative business
  • Downloadable critique checklist to help you improve your eye for detail and increase the quality of your work
  • Turnkey systems to improve your ability to do competitive, audience, and design research
  • Communication strategies and prewritten messages you can begin using today to help you provide and excellent customer experience
  • Downloadable presentation templates for identity, print, and website projects
  • Post mortem strategies and templates to help you close out projects effectively, receive future work from your clients, and ask for client testimonials
  • This systematic and turnkey course will help you immediately begin producing work like a top-tier creative veteran



Course 06: Managing a Creative Business

I grew my agency from solo-freelancer to a full-time staff of 20 creatives. In 2015, I sold my agency and continued to act as a partner of our combined agency where we had a staff of 70+. I understand all phases of agency growth and the strategies to manage your creative business at each phase. This course delivers fundamental business principles that will help you manage your business profitably and stress free! (Well, at least with as little stress as possible in the creative industry.) I will give you the tools you need to understand your business from financial management to expanding your team size. You will learn how to track the right data and use that data to make smart business decisions. I attained financial freedom by the age of 40. This course delivers the strategies I used to achieve that dream.

Included in this course...

  • 5 hours of video lesson with in-depth and actionable instruction
  • Downloadable spreadsheets that empower you to track the right data points for your business and teach how to understand them
  • Financial management instruction to teach how to understand your finances, when and how to reinvest into the future of your business, organize your banking, invoice and collect money from clients, and manage your cashflow
  • Actionable advice how to grow your creative business including when and how to hire, when and how to fire or lay people off
  • Downloadable employment offer letter and employment agreement templates
  • Downloadable termination and layoff letter templates
  • Actionable guidance about how and when to expand into studio space and grow your agency


 

Includes More Than 60+ Downloadable Templates, Worksheets and Business Resources

  • Worksheets for Freelance Preparation
  • Creating an Elevator Pitch Worksheet
  • Three Marketing Summaries Worksheet
  • 4 Discovery Meeting Questionnaires
  • New Project Interview Questionnaire
  • New Project Analysis worksheet
  • Staying Top of Mind Spreadsheet
  • Tracking Sales Efforts Spreadsheet
  • 5 Capabilities Presentation Templates
  • Project Case Study Presentation Template
  • Proposal Tracker Spreadsheet
  • 5 Proposal Templates
  • Simple Proposal Template
  • Rough Estimate Template
  • Master Services Agreement Template
  • 6 Contract Templates
  • Pricing Spectrum Worksheet™
  • Billable Hourly Rate Calculator
  • 3 Hourly Burn Rate Calculator Spreadsheets
  • 3 Price Master System™ Spreadsheets
  • The Ultimate Critique Checklist
  • Project Kickoff Meeting Agenda
  • Project Organization Worksheet
  • Competitive Research Worksheet
  • 3 Project Organization Checklists
  • Tons of communication scripts
  • Post Mortem Meeting Agenda
  • 4 Delivery Document Templates
  • Business Insights Worksheet
  • Invoice Scheduling Spreadsheet
  • Revenue vs. Expense Tracker
  • Next Worry Date Calculator Spreadsheet
  • Employment Offer Letter Template
  • Employment Agreement
  • Employment Termination Letter
  • Employment Layoff Letter


  • Six Courses to Level You Up!

    Improve your creative business. Earn more money. Have less stress. I will show you how.


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    About Michael Janda

    Michael Janda is an executive level creative leader with more than 20 years of experience in both in-house creative departments and agencies working with some of the greatest brands in the world.

    Michael founded the creative agency, Riser, in 2002. Over 13 years he led Riser to a 31% average annual profit margin. Riser was a nationally recognized agency creating high-profile work for clients including Disney, Google, ABC, Fox, Warner Bros., NBC, TV Guide and numerous other notable companies. Riser’s work quality and successful business practices yielded some of the most coveted awards in the industry including Inc. 5000, Webbys, FWA, Awwwards, AIGA and Addys.

    In 2015, Michael sold Riser to a competing marketing agency named Eli Kirk where he became one of four partners at the agency and its Chief Creative Officer. Following the acquisition he orchestrated a rebrand of the 70+ person agency as EKR. With the new brand in place and following a revised strategic direction for the company, EKR realized significant growth and back to back listings on the Inc. 5000 in both 2017 and 2018.

    Prior to his time as an agency owner, Michael served as a Senior Creative Director at Fox Studios where he managed a 40+ person team of designers, content creators and developers.

    In addition to his robust experience managing creative and marketing teams, Michael is the author of the book, Burn Your Portfolio: Stuff they don’t teach you in design school, but should, and the newly released, The Psychology of Graphic Design Pricing.

    After 15 years and more than $30,000,000 in revenue, Michael stepped away from agency life in 2018 and now spends his time coaching freelancers and agencies, writing books, creating courses, and speaking at design industry events worldwide. He is also known as @morejanda on Instagram where he grew an audience of more than 120,000 creatives in less than a year.

    Start learning creative business systems and strategies with Michael and Freelance with Janda today!

    Courses Included with Purchase



    01: Preparing for Full-time Freelance
    This FREE course will help you prepare to leave your job and pursue a freelance career or start your own creative agency.
    Michael Janda
    FREE
    02: Selling Creative Services
    This deep dive sales course will change the way you sell your creative service and empower you to close bigger deals and find better clients.
    Michael Janda
    $169
    03: Proposals & Contracts
    I refined my proposal and contract strategy over 15 years and more than 3,000 client presentations and now I'm giving it all to you.
    Michael Janda
    $169
    04: Pricing Creative Services
    My pricing methodology yielded more than $30,000,000 in agency revenue. I never had an unprofitable year and closed more than 60% of the deals we pitched.
    Michael Janda
    $169
    05: Project Management for Creatives
    This course will teach you how to get projects done, keep your clients happy, maximize profitability, and minimize stress.
    Michael Janda
    $169
    06: Managing a Creative Business
    In this course, I will teach you how to manage you creative business in a systematic and profitable way.
    Michael Janda
    $169

    Original Price (if purchased individually): $845


    Frequently Asked Questions


    When does the course start and finish?
    The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
    How long do I have access to the course?
    How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
    What if I am unhappy with the course?
    We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

    Get started now!